New 8×8 CEO expected to improve business operations

Former RingCentral COO Dave Sipes will become the new 8×8 CEO, a shift that brings a chief with demonstrated strengths in properly controlling enterprise functions to the video clip conferencing and call center business, analysts stated. It was introduced last week that Sipes will switch outgoing CEO Vik Verma. Sipes […]

Former RingCentral COO Dave Sipes will become the new 8×8 CEO, a shift that brings a chief with demonstrated strengths in properly controlling enterprise functions to the video clip conferencing and call center business, analysts stated.

It was introduced last week that Sipes will switch outgoing CEO Vik Verma. Sipes oversaw RingCentral’s enterprise functions as revenue grew from $10 million to $1 billion in 12 a long time.

“It was the sensible choice,” stated Zeus Kerravala, founder and analyst at ZK Investigation. “They need to have an execution individual, and Sipes led [RingCentral] by way of its most important a long time of progress.”

Verma did nicely with product or service advancement, but he was weak in revenue and marketing, analysts stated. Sipes will probable energize the latter.

“They have been accomplishing truly nicely on the product or service facet,” stated 451 Investigation analyst Raul Castanon of 8×8. “Now they truly need to have to balance that out.”

During Verma’s tenure, 8×8 updated its communications system by acquiring video clip conferencing business Jitsi in 2018 and communications system-as-a-assistance company Wavecell a year afterwards.┬áIn 2017, the business bought Sameroom for its messaging software that was interoperable with applications from various suppliers.

Sipes’s practical experience with many RingCentral partnerships could demonstrate valuable in bolstering revenue functions as the new 8×8 CEO, Castanon stated. RingCentral partnered with Avaya last year and Atos and Alcatel-Lucent this year to carry its UCaaS presenting to organizations even now working with its partners’ legacy on-premise UC solutions.

“What will get my attention the most is the trajectory in the last two or 3 a long time in terms of what RingCentral did with partners on the enterprise facet,” Castanon stated. “[Sipes] was not the only a person included in that, but he was probably extremely influential in that system.”

Sipes’ preliminary difficulties as 8×8 CEO include things like reversing the firm’s slowing revenue progress during the COVID-19 pandemic. Quite a few of the tiny- and medium-sizing corporations on which 8×8 relies have been hit challenging economically.

Rosa G. Rose

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